Creativity, clarity and collaboration.

An Information Systems graduate, combining 7+ years of B2B SaaS Product design experience, roots in engineering, & AI Technology to scale digital products that drive measurable business impact.

Most recently researched, planned & delivered accessible human-centered solutions for BENEFEDS.gov & LTCFEDS.gov at Fedpoint USA as a UX Specialist.

Previously, I scaled an AI investment platform from 0 to 1, boosted customer retention through guided user onboarding journeys, designed B2B infrastructures such as the CRM Platform, Inventory Management system, Fintech Screener, and Ad-tech Subscription Manager.

I’ve completed product design projects in mostly agile environments since 2018 such as Automotive ERP, Fintech/Banking, Sales CRM, AdTech Infrastructure, and most recently, Federal Administration.

Apart from UX problem-solving, I specialize in building token-based React design systems from scratch. I created one for Kristal.AI in 2019, last year I enhanced & maintained one for Eulerity. Today, I’m leading the efforts from scratch at FedPoint USA.

Abstract
I’m building this utility tool to make your note-taking experience seamless. The beta is invite-only. Be the first to try what’s next.

Tekion Store @ Tekion
My successful attempt at scaling one of the challenging manual workflows at Tekion, the Inventory Management System, improved setup completion time by 80%.

Intelligent Data Collection @ LeadSquared
I created a tool for account administrators to create intelligent forms capturing lead data, resulting in 42% faster setup completion.

Template Framework @ Eulerity
I built a UI template framework for the design system, speeding up the product-design handoff process by 50% in sprint deliverables

Rethinking Financial Advisory @ Fince
I built a product for the 68.7% who struggle with financial decisions.

Other Projects

Thrifty Table, Business Accelerator
I studied and implemented the 5 planes of UX to design an application solving a problem faced by fast food vendors in the US.

Data-Driven Accessibility Upgrade @ Zara
I researched Zara web, focusing on the critical role of accessibility & heuristic evaluation in creating inclusive experiences.

UX Engineering: Developing Dominex
I helped develop a portal for drug researchers to determine if a drug is safe and effective as a treatment for certain conditions.

Design Talk: Progressive Disclosure
For Eulerity’s Weekly Talk, I presented on human psychology in data perception, Progressive Disclosure 101.

UX Challenge: Dev Tools Concept
I tackled a UX challenge in Developer Tools by helping users efficiently bulk-update firmware across multiple consoles.

Journaling Made Easy @ Bivouac
Created a journaling experience that feels as natural as storytelling. Read More

Licenses & Certifications

Accessibility for ICT Government Executives
Section508.gov

Enterprise Design Thinking Practitioner
IBM

Exploring AI Workflows within Figma Design
LinkedIn

Foundations of UX
Google

Introduction to AI
Google

Innovation Through Design: Think, Make, Break, Repeat
Discipline of International Business, The University of Sydney Business School

Enterprise Design Thinking
IBM

Design Tokens: Powering your Design System
Interaction Design Foundation

Experience

Federal Benefits Programs
FedPoint USA
2025 - Current

AI Prediction Platform
Next Play
2025

Ad-tech Platform Growth
Eulerity
2024

ERP Platform Experience
Tekion
2021 - 2022

Fintech/Banking B2C Enterprise
Kristal.AI
2019 - 2021

CRM Platform Experience
LeadSquared
2018- 2019

Education

Graduate, Information Systems (Major: HCI)
Northeastern University
2022 - 2024

Bachelors, Engineering (Major: ECE)
SRM Institute of Science & Technology
2014 - 2018

Online, Human-computer Interaction
Interaction Design Foundation
2024